Magento IMPROVE Services - Optimisation & Modernisation
Overview
Transform your existing Magento store into a performance powerhouse. From page speed optimisation to architectural refactoring, we make slow stores fast and outdated systems modern. Six targeted improvement pathways addressing performance, search, checkout, upgrades, and platform architecture.
Services
Performance Optimisation
Full-stack performance engineering combining database tuning, intelligent caching strategies, Varnish configuration, Redis deployment, and CDN integration. Target sub-2-second page loads through comprehensive tuning across your entire infrastructure stack.
Version Upgrades
Expert Magento and Adobe Commerce version upgrades with zero downtime. From Magento 1 to Magento 2 migrations through latest 2.4.x releases. Comprehensive compatibility testing covering extensions and custom code.
Search Optimisation
Elasticsearch or OpenSearch optimisation with search relevance tuning, faceted navigation, and autocomplete implementation. Help customers find what they're looking for, increasing basket size and reducing bounce rates.
Checkout Optimisation
Checkout conversion optimisation reducing cart abandonment and improving payment flow. Streamlined checkout experiences that guide customers towards purchase completion.
SEO Enhancement
Technical SEO for Magento including URL structure, schema markup, Core Web Vitals optimisation, and sitemap improvements. Improve search rankings and organic traffic through sustained technical excellence.
Architecture Refactoring
Magento architecture refactoring, modularisation, service contracts, and API improvements. Transform outdated systems into modern, maintainable platforms ready for future evolution.
Technology Stack
- Performance: Varnish, Redis, Memcached, CDN (Cloudflare, Fastly)
- Search: Elasticsearch, OpenSearch, search relevance tuning
- Database: MySQL optimisation, indexing strategies, query tuning
- Frontend: Critical CSS, lazy loading, asset minification, code splitting
- Infrastructure: PHP-FPM tuning, server configuration, resource allocation
- Monitoring: New Relic, Blackfire, performance profiling tools
Improvement Value
Speed Improves Revenue: Every second of page load time costs 7% in conversions. Mobile users abandon sites over 3 seconds.
Modern Architecture: Outdated systems miss security patches and features. Modern code makes every change faster and cheaper.
User Experience Matters: Poor search and checkout flows drive customers to competitors. Good experiences multiply lifetime value.
Search Drives Discovery: Poor search results frustrate customers and hide profitable products. Optimised search increases basket size and reduces bounce rates.
Approach
Detailed Audit
Analysis of your entire stack using tools like Blackfire, New Relic, and custom profiling. Identify every performance issue from database queries through frontend assets.
Prioritised Roadmap
Rank optimisations by impact and effort. Quick wins first (cache configuration, CDN setup), then deep improvements (query optimisation, code refactoring). See results within days, not months.
Infrastructure Tuning
Varnish configuration for full-page cache, Redis deployment for session and cache storage, PHP-FPM pool sizing, MySQL tuning. Extract maximum performance from existing infrastructure.
Database Optimisation
Eliminate slow queries with proper indexing. Rewrite inefficient EAV queries. Implement query result caching. Optimise catalog flat tables for faster queries.
Code-Level Improvements
Profile code execution to identify bottlenecks. Eliminate N+1 queries. Reduce observer overhead. Optimise collection loading. Make custom code fast without breaking functionality.
CDN & Edge Caching
Deploy Cloudflare or Fastly with intelligent caching rules. Serve static assets globally in milliseconds. Benefit from DDoS protection and traffic spike absorption.
Business Benefits
- Higher Conversions: 30-40% conversion rate improvements through sub-2-second page loads
- Better SEO Rankings: 20-30% organic traffic increase from Core Web Vitals improvements
- Reduced Bounce Rate: -30% bounce rate through faster, more responsive experiences
- Lower Infrastructure Costs: -50% server costs through efficient caching and database optimisation
Performance Results
- Page Load Time: 60% average speed increase across our client base
- Conversion Improvement: 40% conversion lift reported by e-commerce clients
- Uptime Achievement: 99.9%+ uptime with proper infrastructure and monitoring
- Mobile Performance: Dramatic Core Web Vitals improvements on mobile devices
Why Choose Our Improvement Services
Production-Tested Methodology: Data-driven optimisation backed by 18 years of production experience.
Full-Stack Expertise: Database tuning, infrastructure configuration, code profiling, frontend optimisation. Complete coverage.
Measurable Results: Quantifiable improvements in page load time, conversions, and revenue.
Strategic Planning: Prioritised roadmaps that maximise business impact with realistic effort estimates.
Related Services
- Infrastructure Performance: CDN, load balancing, server-level optimisation
- Legacy PHP Refactoring: Modernise outdated PHP code and architecture patterns
- Monitoring & Observability: Real-time performance tracking and alerting
- Security Management: Vulnerability scanning and PCI compliance for upgraded platforms
- Team Augmentation: Senior developers to support improvement initiatives
Next Steps
Analyse your Magento store's performance. Contact us to discuss which improvement services will deliver maximum value for your business.
